About Company
Aequitas
Aequitas started in 2012 because we wanted a different way for investors to build wealth. Siddhartha Bhaiya, our MD & CIO, had worked in the AMC business for over 10 years before Aequitas. He noticed that most AMCs were focused on growing their Assets Under Management (AUM) by working with distributors. Siddhartha had a different idea. He thought that if we focused on getting good returns for our investors, the AUM would grow on its own, and he was right. We began with AUM of INR 10 Cr in 2013. Now, 12 years later in 2025, our AUM is at INR 7,500 Cr and it's still growing. We did this without any distributors, just through word of mouth. This let us have a direct relationship with all of our investors, which is what we wanted. Aequitas is built on strong principles and values that we still stand by. We use one investment approach for all our products: the Multibagger strategy. This approach has helped Aequitas get a 32% CAGR for our investors since we started. That means if you invested INR 1 million with us in 2013, it would be worth INR 37 million by October 2025.
Core Investment Philosophy: The 3 Pillars
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Value: Aequitas prioritizes a "margin of safety," seeking businesses trading at significant discounts to their intrinsic value. They focus on fundamental analysis rather than price action, looking for potential valuation re-ratings.
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Growth: They target companies with above-average growth potential over a 3–5 year horizon. The firm believes the market eventually rewards growth by assigning higher price-to-earnings (P/E) multiples to companies demonstrating sustainable expansion.
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Contrarian: This involves identifying "undiscovered" or "out-of-favor" opportunities. Rather than chasing popular or "crowded" trades, they look for high-quality businesses in industries that have been neglected by the broader market for extended periods.
Key Strategic Characteristics
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Bottom-Up, High-Conviction Stock Picking: They do not follow a "model portfolio" approach; instead, they construct bespoke portfolios for clients based on deep, primary research. Portfolios are typically concentrated, often holding around 15–20 stocks.
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Emphasis on Fundamentals: The firm deliberately avoids momentum-based, fad-driven, or speculative trends (such as derivatives or IPO-heavy strategies). They prefer companies with strong corporate governance, low debt, consistent cash flow generation, and sustainable competitive advantages.
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Long-Term Orientation: They operate with a 3–5 year investment horizon and maintain a low churn rate, allowing the thesis for each "multibagger" to play out fully.
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"Skin in the Game": Aequitas emphasizes that their key employees, including founders and top management, are invested in their own funds, aiming to align their success directly with their clients.
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Siddhartha Bhaiya
Siddhartha founded AICPL in 2012 to create long-term wealth for clients. As a fund manager of AICPL, Siddhartha has outperformed NIFTY handsomely over 9 years and delivered industry-beating CAGR returns. He is a qualified Chartered Accountant and before AICPL, managed funds at Reliance Capital Asset Management
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