About Company
Entrust Family Office Investment Advisors Pvt Ltd
Entrust Family Office Investment Advisors Pvt Ltd is a premier multi-family office founded in 2013 in Bengaluru, India. Managing over ₹18,000 crores in premium generational assets, the firm operates on a pure fee-only advisory blueprint to completely remove transactional conflicts of interest. Entrust provides ultra-wealthy Indian families with specialized asset management, estate planning, and succession architectures across market cycles.
Fund Snapshot
| Parameter | Details |
| PMS Provider Name | Entrust Family Office Investment Advisors Pvt Ltd |
| Strategy Name | Equity |
| Product Name | Equity, Mutual Fund |
| Benchmark | BSE 500 TRI |
| Date Of Inception | 01/11/2021 |
| Age | 4.7 Years |
| AUM (CR) | ₹22.75 |
| Min. Inv. Amount | ₹50,00,000 |
| Fixed Fees Structure | AMC Charge: 1% |
| Variable Fees Structure | AMC: 0% to 1% | Hurdle Rate: 15% | Profit Sharing: 10% |
| Exit Load | 1st Year: 3% | 2nd Year: 2% | 3rd Year: 1% |
Fund Purpose
The strategy provides Discretionary Portfolio Management services, managing individual client accounts independently. The fund focuses on public equity structures and mutual fund blends to capture long-term compounding opportunities while maintaining specialized risk safeguards tailored for sophisticated wealth portfolios.
Fund Philosophy
High Hurdle Performance
The strategy holds itself to an aggressive performance benchmark, featuring a 15% internal hurdle rate within its fee structures. This high floor means the management team only shares in upside profits after delivering strong double-digit growth for its clients.
Dual Equity Product Allocation
The portfolio utilizes an open, hybrid architecture by blending direct listed equity instruments alongside carefully curated mutual funds. This balanced design secures concentrated alpha from individual stock picks while stabilizing volatility through underlying mutual fund structures.
Ultra-High-Net-Worth Alignment
Designed natively around the needs of single and multi-family office portfolios, the investment framework eliminates generic retail market exposure. Capital deployment maps closely to long-term generation-skipping wealth horizons rather than short-term quarter-by-quarter chase cycles.
Strict Variable Accountability
The fund aligns its operational fees with absolute outperformance by integrating a 10% profit-sharing structure. This setup prioritizes client returns, ensuring the fund manager's financial rewards mirror true value creation over basic fixed management overhead.
Layered Liquidity Disciplines
To enforce deep asset commitment and protect structural execution, the fund maintains a multi-year tiered exit load framework starting at 3%. This mechanism deters impulsive capital redemptions and allows fundamental investment theses the time required to mature fully in the market.
Track how the fund has performed against its benchmark over time through a comparative line graph analysis.
Deltabet Equity Approach
Benchmark: BSE 500 TRI
Compare fund returns and benchmark performance across multiple investment periods using a visual bar graph.
Review and compare fund returns against benchmark performance across different investment periods in a detailed tabular format.
Entrust Family Office Investment Advisors Pvt Ltd
| AUM(Cr.) | 1M | 3M | 6M | 1Y | 2Y | 3Y | 4Y | 5Y | Ince. | |
| Performance | ₹22.54 | -13.37 | -19.03 | -22.59 | -17.10 | -14.27 | -2.37 | -0.15 | NA | -1.40 |
| Benchmark | NA | -11.37 | -13.94 | -9.62 | -3.12 | 1.32 | 12.89 | 9.27 | NA | 8.16 |
Learn about the experienced fund managers responsible for investment decisions, portfolio strategy, and long-term fund performance.
Mr. Rajmohan Krishnan
Mr. Rajmohan Krishnan is the Principal Founder and Managing Director steering operations at Entrust Family Office Investment Advisors Pvt Ltd. An alumnus of Madras University with executive training from IIM Ahmedabad and ISB, Rajmohan brings over three decades of premium wealth advisory experience, including foundational corporate leadership at Kotak Wealth Management. He oversees the firm's overarching capital frameworks, strategic private investments, and multi-family governance solutions.
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Disclaimer: Investing in AIF, PMS, Gift City or Mutual Fund is subject to market risk. Please read the related documents carefully. Past performance does not guarantee future results and there is no assurance that the managed accounts will necessarily achieve their objectives. Actual portfolios may differ as a result of account size, client-imposed investment restrictions, the timing of client investments and market, economic, and individual company factors. We at ALTPORT do not guarantee any returns in the hands of investors, nor do we take any sort of accountability for the performance of the scheme.